This idea might fall into the theme class where a single word is used to define three or more theme entries (for a 15x15 daily puzzle; I don't think the idea is interesting enough to supersize it to a 21x21 Sunday puzzle).
You'd have to pair up the best ones lengthwise, but the general idea illustrated here:
SANDIEGOTEAM (12) - [Chargers]
PHONEPLUGINS (12) - [Chargers]
DODGEMUSCLECARS (15) - [Chargers]
CREDITCARDUSERS (15) - [Chargers]
WHIPITCANISTERS (15) - [Chargers]
UNDERPLATES (11) - [Chargers]
HEAVYHORSES (11) - [Chargers]
etc.
Now having said that, I don't find the last three entries very interesting / gettable. Plus, the idea has now been discussed in an open forum, so may not be viable with some editors.
What you could take away from this example is a template for designing something similar. I.e., virtually any word which has three or more distinct (and interesting) usages could be employed here. With just three crisp and lively theme entries you'd be good to go.
-Joe